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Oxford, UK


20th - 21st July 2020

Course overview

The Technology Transfer: Theory to Practice course is specifically designed for those looking to understand and engage with fundamental aspects of the Knowledge Exchange and Commercialisation process.  The topics to be covered include:

  • Intellectual property
  • Technology transfer project management
  • Technology licencing
  • Creating spin-out companies
  • Business models
  • Valuing technologies
  • Marketing technologies
  • Sourcing innovation
  • Attracting new venture funding.

Accreditation and Certification

This course is accredited by the Alliance of Technology Transfer Professionals (ATTP) to provide 15 Continuing Education points which can be used when applying for professional recognition as a Registered Technology Transfer Professional (RTTP).

Course Fee

The attendance fee is £795 + VAT per participant. Advance payment is required, to pay please register your details using the form at the bottom of the page and select the BACS/transfer or online payment option.

Places are limited and will be allocated on a first-come, first-served basis.

Whats included?

  • 15 hours of practical teaching across two days
  • Access to slides and reference materials (electronic or otherwise)
  • An Oxentia certificate of completion
  • 15 Continuing Education points accredited by the Alliance of Technology Transfer Professionals (ATTP)
  • Morning and afternoon refreshments + a full lunch is provided each day.

Meet the trainers


08:45- 09:00

Arrival and refreshments

Dr Nathan Pike
09:00- 09:15

Introductions to your trainers, fellow delegates and a brief overview of the next two days.

09:15- 10:15

Knowledge exchange and commercialisation (KEC)


  • KEC’s role in delivering a knowledge economy
  • Technology Transfer (TT) and Knowledge Exchange (KE) structures
  • An overview of key TT and KT systems and processes

Learning outcomes:

  • Understand KEC and TT within the framework of the knowledge economy
  • Build awareness of methods by which TT and KE can deliver innovation
  • Become cognisant of the importance of structure and process in managing the details of effective innovation
10:15- 10:30


10:30- 11:45

Intellectual property (IP)

  • T4. What is IP?
  • T5. Can you and should you protect using IPRs?
  • T6. What are the evaluation tools to assist decision making?

Learning outcomes:

  • O4. Appreciate the complexity of IP and the patenting process
  • O5. Be aware of the resource and strategic implications of patenting
  • O6. Stimulate ability to evaluate beyond technical evaluation criteria
11:45- 13:00

Project management and evaluating technology-based projects

Practical Exercise: Invention triage

13:00- 14:00

Lunch and refreshments are provided

14:00- 15:30



  • An overview of the licensing process
  • Decisions around the circumstances in which licenses are appropriate
  • What is required of licensor and licensee

Learning outcomes:

  • Understand of the purpose of licensing
  • Build awareness of the nature and dynamics of partnerships that support licensing
  • Build knowledge of partner needs in the license process
15:30- 15:45




Practical exercise: a spin-out case study.


  • T10. Deciding when to spin-out
  • T11. Basics of the spin-out process
  • T12. Risks and rewards

Learning outcomes:

O10. Build essential understanding that can inform any proposal to create a new company


17:45- 18:00

A quick recap and discussion of the days key learning outcomes

Day 2

08:15- 08:30

Arrival and refreshments

08:30- 09:30

Technology Valuation


  • The difficult and uncertain process of valuing IP and why it is important
  • Different valuation techniques

Learning outcomes:

  • Understand the importance of valuation of new technologies and new companies
  • Develop skills in identifying and utilising the most appropriate valuation techniques
09:30- 10:30

Sourcing innovation


  • Engaging with academics and researchers
  • Streamlining the process of invention disclosure
  • Lighthouse model and technology audits

Learning outcomes:

  • Appreciate the sensitivities that surround the process of identifying promising new technologies and business ideas
  • Build understanding of which innovation sourcing strategies are best deployed in various institutional contexts
10:30- 10:45


10:45- 11:45

Marketing Technology


  • Functional analysis of technologies
  • End user and customer needs

Learning outcomes:

  • Be able to analyse technologies in context of finding customers
  • Gain practical experience of analysing end user needs
11:45- 13:00

Business Models


  • Business models and business modelling
  • Tools and frameworks for business modelling
  • Costs, revenues, key partners, customers, channels, value propositions.


  • Understand the essential components of a business model
  • Gain proficiency in use of planning tools such as the Business Model Canvas
13:00- 14:00

Lunch and refreshments are provided

14:00- 15:30

Negotiation Exercise


  • Negotiating Strategies

Learning outcomes:

  • Understand that good negotiation strategies improve innovation outcomes and are critical to achieving technology deals
  • Appreciate the tensions involved when taking on the role of a licensor (technology transfer staff representing researchers) vs a licencee (company).
15:30- 15:45


15:45- 17:15

New Venture Funding and Pitching for Investment


  • Options for raising investment funds
  • Types of investors
  • Managing the investor process
  • Developing effective pitches.


  • Develop awareness of options for obtaining early stage finance
  • Understand key decision making criteria of different types of investors
17:15- 17:30

A recap and discussion of the days key learning outcomes, and presentation of course completion certificates.

Book your place

£795.00 + VAT (£954.00) + group discounts available (email for details)

To book your place, fill out the form below and select your payment option: request an invoice to pay via bank transfer/BACs or pay online via PayPal. If you’re booking on behalf of someone, enter your name in the ‘Booking details’ field and the trainees name under ‘Trainee Details’.

Please note that the PayPal price is inclusive of VAT, once the transaction is completed our accounts department will issue you with an itemised receipt including the VAT.

Please read Oxentia Ltd’s training terms and conditions in full before booking.

If you have any questions or would like to enquire about group discounts, please email


Booking Details

Trainee Details


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