Challenge
The University of Milan - Bicocca's (UNIMIB) multiple infrastructure centres provide research and analytical services to university researchers and external organisations. Their laboratory instrument booking processes are readily in place, however, their external organisations and clients' engagement and processes needed structuring.
Our objective in this project was developing UNIMIB's service centre offering support by, making key recommendations on standardised service offerings for prospective clients; and expanding the University’s client base by identifying potential clients for the services offered.